Measuring Neural Responses of Apparel Product Attr..., 2014

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Title
Measuring Neural Responses of Apparel Product Attractiveness.
Date
2014
Material Type
Graduate Research; Thesis
Creator/Author
Touchette, Benjamin.
Copyright
Copyright 2014 by Benjamin Touchette. This material is copyrighted and any further reproduction or distribution is prohibited without the permission of the copyright owner.
Subject
Neuromarketing; Clothing and dress -- Psychological aspects; Aesthetics -- Psychological aspects; Cerebral dominance;
Description
Thesis (M.S.)--Central Michigan University, 2014. ix, 57 leaves : ill. Includes bibliographic references (leaves 51-57).
Language
English
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