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Central Michigan University Scholarly & Creative Works > CMU Graduate Research (Theses and Dissertations) > 2014, Graduate Research

Measuring Neural Responses of Apparel Product Attr..., 2014

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Title Measuring Neural Responses of Apparel Product Attractiveness.
Date 2014
Material Type Graduate Research; Thesis
Creator/Author Touchette, Benjamin.
Copyright Copyright 2014 by Benjamin Touchette. This material is copyrighted and any further reproduction or distribution is prohibited without the permission of the copyright owner.
Subject Neuromarketing; Clothing and dress -- Psychological aspects; Aesthetics -- Psychological aspects; Cerebral dominance;
Description Thesis (M.S.)--Central Michigan University, 2014. ix, 57 leaves : ill. Includes bibliographic references (leaves 51-57).
Language English
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