African Americans in Television : An Afrocentric Analysis
Tait, Alice A., Department of Journalism
Perry, Robert L., Bowling Green State University
Washington State University
Copyright 1994 by Washington State University. In accordance with Title 17 of the United States Code, Copyright Law of the United States of America, this material is copyrighted, and any further reproduction or distribution is prohibited without the permission of the copyright owner.
African Americans on television; African Americans in mass media; Television broadcasting of news -- Social aspects; Afrocentrism;
This paper proposes that historically and contemporarily African-Americans were and are severely underrepresented in the Eurocentric press, are portrayed stereotypically, depicted in low-status occupational roles and denied news or public affairs programs to adequately serve their informational needs. Specifically, the social forces identified by the Kerner Commission Report, directly and continuously affect the level of participation of African-Americans in television news media. Furthermore, where African-Americans were placcd in programming policy making positions, subsequent news content and coverage displayed an Afrocentric perspective.
Tait, A. A. & Perry, R., "African Americans in Television: An Afrocentric Analysis." Western Journal of Black Studies, 18:4 (Winter 1994) 195-199